Between 2001 to 2004 James Robertson was the Senior Designer/Production Manager for Perly’s Maps, overseeing over a dozen annual publications. This forced him to create effective templates and well thought-out production methods. Once harmony was established, energy was focused on product development and business to business production, customized Maps and Mapbooks. This bold new method of creating multiple functions for a generic product led to the creation of the Harley Davidson’s 100 Year Anniversary Mapbook: RIDE GUIDE, distributed with each Harley purchased that year in Ontario and Quebec. Several other unique products developed during this time; the Golf Guide, the Arena Guide and the popular Restaurant Guide. Acute delegation of cartographic assignments made these fine tuned variations possible. Responsibility included film, plates, color separation, quality control, press-proofs, folding and bindery, and registered ISBN numbers and creating UPC and EAN barcodes for each volume. Oversized production and complicated folding was introduced when Perly’s Maps launched their Foldout Series. The company was eventually bought by Random House, and James left with a complete understanding of print publishing and retail distribution.
30,000 Annually l 180-300+ pages l 12 regional publications7.5” x 11.2” l Web & Offset Regional Distribution